Page 118 - Hispanic Market Guide 2022

COMPANY WEB ADDRESS https://www.impremedia.com PRIMARY ADDRESS 41 Flatbush Avenue, 1st Floor Brooklyn, NY 11217 202 360-4105 MISSION STATEMENT We aim to empower Latinos living in the U.S.A. by providing quality content and award-winning journalism from trusted and longstanding News and Lifestyle brands. COMPANY DESCRIPTION Impremedia is a leader in Hispanic content with a portfolio of trusted, influential multimedia News and Lifestyle brands that reach a highly engaged, multi-generational Hispanic audience. Impremedia has a rich history of serving the Latino community. La Opinión in Los Ángeles is the nation’s #1 Spanish-language daily newspaper. El Diario newspaper in New York has over 100 years of community influence. La Raza in Chicago, and La Opinión de La Bahía (El Mensajero) in San Francisco demonstrate Impremedia's strong local presence in the top DMA’s that represent 59% of the 15 U.S. Hispanic market. In addition, Impremedia owns and operates digital brands in key industries: • Solo Dinero (Personal Finances) • Siempre Auto (Auto) • Comedera (Recipes) • La Vibra (Entertainment) • Estar Mejor (Wellness) • Bien Bonita (Beauty) • No Muy Caro (Product Recommendations) COMPANY NAME Impremedia YEAR FOUNDED First Publication founded in 1913 OTHER OFFICE LOCATIONS Los Angeles, Chicago COMPANY GENERAL E-MAIL ADDRESS advertise@impremedia.com OWNERSHIP/COMPANY AFFILIATION Independent TOTAL NUMBER OF EMPLOYEES N/A KEY PERSONNEL Iván Adaime | CEO ivan.adaime@impremedia.com Javier Casas | CFO javier.casas@impremedia.com Rafael Cores | VP of Digital Content rafael.cores@impremedia.com Liliana Madrid | VP of Digital Sales & Strategy liliana.madrid@impremedia.com Rick Esquivel | National Sales Director rick.esquivel@impremedia.com Verónica Arreola | National Sales Director veronica.arreola@impremedia.com Martha De Luna | National Sales Director martha.deluna@impremedia.com Ángel Vázquez | El Diario Sales Manager angel.vazquez@impremedia.com Elizabeth Moore| Digital Sales Director elizabeth.moore@impremedia.com AWARDS & RECOGNITIONS • La Opinión: Gold Award as Outstanding Hispanic Daily in the United States the José Martí Awards. • “José Ortega y Gasset Award” by Spain’s own prestigious newspaper, El País • El Diario: Bronze Award as Outstanding Publication Website by the José Martí Awards. • La Raza: Best Spanish Language Weekly in the country by the National Association of Hispanic Publishers (NAHP) COMPANY PORTFOLIO https://www.impremedia.com/#brands LaOpinionLA ElDiarioNY impremedia 118 HMC 2022 HISPANIC MARKETING COUNCIL member