Page 122 - Hispanic Market Guide 2022

COMPANY WEB ADDRESS https://www.spanishbroadcasting.com COMPANY NAME Spanish Broadcasting System, Inc. YEAR FOUNDED 1983 OTHER OFFICE LOCATIONS New York, Los Angeles, San Jose, Chicago, Guaynabo, PR COMPANY GENERAL E-MAIL ADDRESS sbscontact@sbscorporate.com OWNERSHIP/COMPANY AFFILIATION N/A TOTAL NUMBER OF EMPLOYEES 430 KEY PERSONNEL Raúl Alarcón, Jr. | CEO, Chairman ralarcon@sbscorporate.com Albert Rodríguez | President, COO arodriguez@sbsmiami.com José I. Molina | CFO Jmolina@sbscorporate.com Donny Hudson | EVP of Local Media / General Manager, Miami dhudson@sbsmiami.com Elisa Torres | EVP National & Network etorres@aireradionetworks.com Maire Mason | VP, General Manager, NY mmason@sbsnewyork.com Rachel Elster | VP, General Manager, LA relster@sbslosangeles.com Christian De La Cruz | General Manager, SF cdelacruz@sbssanfrancisco.com Carlos A. San José | SVP, General Manager, Chicago csanjose@sbschicago.com Sixto Pabon | VP of Operations spabon@sbspuertorico.com Alessandra Alarcón | President of SBSE aalarcon@sbslosangeles.com Bianca Alarcón | VP of Content Development, LaMusica bianca@lamusica.com PRIMARY ADDRESS 7007 NW 77th Avenue Miami, FL 33166 COMPANY DESCRIPTION Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Urbano format genres. SBS also operates AIRE Radio Networks, a national radio platform of over 290 affiliated stations reaching 95% of the U.S. Hispanic audience. SBS also owns MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico, produces a nationwide roster of live concerts and events, and owns a stable of digital properties, including LaMusica, a mobile app providing Latino-focused audio and video streaming content and HitzMaker, a new- talent destination for aspiring artists. SBS was founded in 1983 and incorporated in the State of Delaware in 1994. Since our formation, through top-ten market acquisitions, an intense focus on programming, promotions and successful cost management, we have grown into the nation’s largest Hispanic radio controlled broadcaster. We are committed to creating value for our shareholders by growing our ratings and revenue share across all of our markets. AWARDS & RECOGNITIONS • 2021 - Mega 97.9 WSKQ named the #1 streaming station in America by Nielsen. • 2021 - WSKQ-FM NY & WCMQ- FM Miami names Station of the Year by Radio Ink at the Medallas de Cortez Awards • 2019 - Aire Radio Networks is the Largest Minority Certified Radio Network • 2021 - Raul Alarcon, CEO & Chairman, and Albert Rodriguez, President & COO, named as one of the Top 40 Most Powerful People in Radio by Radio Ink • 2021 - Raul Alarcon, CEO & Chairman; Albert Rodriguez, President & COO; and Jesus Salas, EVP Programming named on Billboard’s 2021 Latin Power Players List @lamusicadotcom @sbs.events @megatvofficial @la_musica @megatvlive company/spanish- broadcasting-system/ @lamusica/ @sbsentertainment/ @megatvlive 122 HMC 2022 HISPANIC MARKETING COUNCIL member